Accor Group (Formule 1) HELP!!!?

Question

Looking at the range of accomodation options provided by the Accor group(www.accorhotels.com.au),might the positioning of the Formule 1 chain cannibalise sales from other chanins managed by the French group?

Answer 1

It appears to me that the groups complement each other. The Sofitel luxury hotels ar positioned at the high end of the market and the Formulae 1 hotels in the economy end. The others are probably somewhere in between.

So, I doubt that there is cannibalization, but this type of low-end to high-end coverage will prove most difficult to manage.