DS400 is a float-adjusted, market capitalization-weighted, common stock index of U.S. equities. Launched by KLD in May 1990, the DS400 is the first benchmark index constructed using environmental, social and governance (ESG) factors. It is a widely recognized benchmark for measuring the impact of social and environmental screening on investment portfolios.
How useful can something like the index be in helping to change the way we do "business as usual?"
http://www.kld.com/indexes/ds400index/index.html
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