B.U.M. Equipment clothing sold at Walmart what do the initials stand for?

Question

B.U.M. Equipment clothing sold at Walmart what do the initials stand for?

Answer 1

Your mother-in-law will always think of you as one. In England, you don't use the word in polite company. Printed on a T-shirt, it's a fashion statement.

B.U.M.

But what does it mean? "Basic Urban Macho"? "Bland Ugly Merchandise"?

"It doesn't mean anything," says Khristopher ("that's Khristopher with a K") Bond of B.U.M. Equipment of Los Angeles, maker of this post-structural sartorial riddle that has recently been turning up on trendy bodies everywhere. "Or it means everything to everybody."