BCCI to generate Rs 240 crore from Mobile and Internet rights – Cricket News Update
The Board of Control for Cricket in India (BCCI) plans to generate revenue worth at least Rs 240 crore by selling mobile and internet rights for all the international games that it is to host and organise during the next 30 months.
As per the board’s target, every game is likely to produce at least Rs 3 crore and 17 Tests, 29 ODIs and 2 T20Is are going to be played on the Indian soil from October 2011 to March 2014.
As per the Future Tours Programme (FTP) of the International Cricket Council (ICC), India is set to host home series against ace cricketing nations like http://www.senore.com/Cricket/Pakistan-c755, during the coming 30
months.
These series will bring abundant revenue to the vast financial net of the BCCI, which poses to be the richest cricket board of the world.
Apart from this new trend of digital telecast rights, the India board will also launch auctions of TV broadcasting rights, which are a major source of cash, not only for India but for the other cricketing nations too as the broadcasters
fund all the International cricket events that Team India plays.
The BCCI’s marketing committee took the decision of selling digital rights yesterday, after long deliberations on the matter.
N http://www.senore.com/Cricket/Srinivasan-c90829, the board's secretary and president-elect, said, “The Reserve Price for the rights is set at 3 crores per match (Test / ODI / T20 International).”
On the basis of a flourishing industrial sector and a deep-rooted cricket craze in http://www.senore.com/Cricket/ICC-World-Cup-2011-c100625, the umpires and the other
member boards, comes from India.
http://www.senore.com/Cricket/England-c56013 in the npower Test series could prove to be disastrous
for International cricket, as the Indian nation seemed to be greatly disappointed at the demise of their team.
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