BOUNTY kitchen roll tv advert?

Question

when a modern day advert incorporates period film footage eg: from the carry on films do the advertisers pay royalties for using this footage since most of the actors/actresess are dead

Answer 1

Yes, its nothing to do if they are dead or not.

The production company own the rights, not the actors.

"Copy rights have been internationally standardised, lasting between fifty to a hundred years from the creator's death, or a finite period for anonymous or corporate creations"

- creators are the production company, not the actors or props