Question:

Can you give me a copy of a script for marketing to doctors?

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I am a healthcare professional getting into marketing (I have no business training) for my medical practice, which is fairly new. I know the major points I want to emphasize, but I need help with the opening and closing. I am not your competitor so giving me information will not hurt you. I know because there are no competitors in my territory. Thanks.

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  1. If there's no competitors in your category, then there's no one here who has a ready made script for marketing to doctors.

    You need to be able to craft your own script, trying different variations and measuring your success rate with each variation. Existing scripts are a waste of time because they are crafted to a different audience such as yours.

    Doctors are very crunched for time, even their assistants and clinic secretaries. Your script should take that into account

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