Coop? Migro? Denner???

Question

This is for a project on consumer behavior so please help me out.

In Switzerland, would you rather buy from Coop, Migro, or Denner? Please also tell me why...

Also, what do you think denner should do to catch up with Migro and Coop? Do you think denner should start online shopping? if so, why?

Answer 1

Hi,

I choose Migro for location, and coop for ambience.

I dont think online shopping fits Switzerland yet.