Describe xpresso lub's service package?

Question

Describe xpresso lub's service package?

Answer 1

The physical resources that must be in place

before a service can be sold. Examples are golf course, ski lift,hospital, airplane.

The material consumed by the buyer or items

provided by the consumer. Examples are food items, legal documents,golf clubs, medical history.

Operations data or information that is provided by the

customer to enable efficient and customized service. Examples are

patient medical records, seats available on a flight, customer

preferences, location of customer to dispatch a taxi.

Benefits readily observable by the

senses. The essential or intrinsic features. Examples are

quality of meal, attitude of the waiter, on-time departure.

Psychological benefits or extrinsic

features which the consumer may sense only vaguely.

Examples are privacy of loan office, security of a well lighted

parking lot.

Supporting Facility

Facilitating Goods

Information

Explicit Services

Implicit Services