Question:

Do the labelling of fruit affect marketing?

by Guest45174  |  earlier

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its the topic of my agriculture assessment task.So i have to do a survey on whther the labelling of fruit affects peoples choice of what to buy.

So does it affect your choice if so how

please answer even if no

thanks heaps

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7 ANSWERS


  1. if what you mean is that the fruit is labelled correctly,ie banana for banana,apple for apple.then it doesnt because what the buyer wants is banana or apple.vote


  2. Yes. I want to make my own choices. To do that I need information. I want whatever food I buy to be as local as possible. If it is grown down the lane or in another country I want to know that. I want to know how it is grown and when it was picked, I do not want to accept items that have been stored for a long time or traveled long distances as it affects nutritive value.  I also want to know if anything has been added for example waxed lemons. I want labels like 'organic' to be more specific/descriptive or maybe a classification of different 'organic grades'.

    I am very demanding. Lol.

  3. You could answer this one in ten minutes at a farmer's market.

    Fruits and vegetables that are locally produced are in greater demand and command a higher price.

  4. I would say that it does.

    If the retailer puts a sign in front of half of his peaches saying "Juicy, Fresh, Jersey Peaches" it can definitely influence people to select those peaches over the unmarked bin of peaches.

  5. Incorrect labelling can be confusing - if peaches are labelled 'bananas' and strawberries 'grapes' there can be total confusion . I would suggest a total ban on this sort of mis-information and some sort of petition to get these people to tell the truth once and for all . I'm fed up with it , and so is my wife !

  6. Yes, the labeling of fruit will greatly affect the marketing.  Most people will always go for fruit marked as locally grown.  As much information as can be put out for the consumer the better.  For example a display of apples labeled "Red Delicious Apples" from Washington will sell better than the same apples without any label.  Advertising plays a big part in the fruit people buy.  For example, Florida growers spend a lot advertising Florida oranges or Florida orange juice,  so oranges labeled Florida oranges will sell better than an unlabeled orange.

  7. Most fruit isn't labeled except to describe it, but does frequently have country of origin. I buy what I like by variety. I prefer one specific apple, and as it is a softer variety I usually purchase it by look alone. They don't store well even with atmosphere gas controlled coolers. Bananas are limited to pretty much one company per store, and the outcome of terrorist support investigations for the one popular variety will determine whether I switch companies, and I will even though I have to go to another store. Small fruits I try to buy in season and local for the quality, taste is the main sell for me. Off season grapes from S. America are OK if they taste good.

    In short, taste is everything, and local in season is preferred as they taste better for all the reasons that local fresh do. I will not but anything from controversial companies (no blood money for protection of banana plantations from terrorists). All else aside, imports are acceptable if they are quality, but local in season is preferred.

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