Question:

Do you have any tips or ideas for a successful campaign for a local councilman office?

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For example, how far in advance should you start handing out pens, etc.? Any novel ideas or tried and true ones that might give me an edge?

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  1. Name recognition. is an important factor.   Is this a re-election or new?  If new, you need to start right away with a name recognition campaign.  If old, you can wait  longer.The most important focus should be to get them out to talk in front of as many people as possible.  And in as many positive media opportunities as possible.  People need venues to hear your candidates agenda.

    Other things to hand out would the  be buttons, coffee sleeves, pens, yard signs, nail files.  Something fun, would be dog bandana's.  Or a character marketing campaign of you have more of a budget.   Most importantly, the volunteers helping  in the campaign should be kept motivated.  So, many give away items should be focused more on your volunteers.  I have some on my website, you can take a look:

    www.ConnectTheDotsAdvertising.com

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