Does getting alot of Impressions without clicks effect my campaign negatively?

Question

What google will do to my ads if i keep getting impressions without clicks....? I'm new so i need some advices...ThAnKsss

Answer 1

This can lower your ad's quality score and force your bid up.

Start your campaign with just a few keywords: Your brand, and maybe some longer phrases that you KNOW are super-relevant.

Then, once you've built up some nice clickthru rates, you can branch out.

Answer 2

Hi

Yes it does effect. The Lower CTR (click through rate) effecting negatively on your campaign.  Make sure to use call to action (such as find, buy and ...) to get more clicks. It will increase your quality score. Also make sure the landing page's title tage content and ... is contain the keyword as it will decrease the cost of each click.

Answer 3

Yes, it does unless you are paying per placement, then in that case you are paying on a Cost Per Thousand impression regardless of how many clicks you get.

Googles quality rating for adwords and adsense take in consideration clicks in how much you must pay to show up in google ads. Try keeping a 1 to 2 percent click through rate and you will pay less money to be listed in higher positions.