Forward Data SL reveals more Brits staying back for London 2012 Olympic Games
According to a survey recently done by Forward Data SL, a market research company, it has been revealed that the number of Brits who will be staying back at home for the upcoming London 2012 Olympic Games are more than previously expected.
The market research company which was commissioned by Amadeus, which is a provider of IT to airlines, reached its conclusion by taking into consideration the data available from flight bookings.
The findings of Forward Data SL gives an increased percentage of 25% for flight bookings coming to the capital of London during the time that the London 2012 Olympic Games will remain operational from July 27 until August 12.
Despite the fact that the inbound journeys to London have experienced an increase compared to last year, the outgoing flight bookings from the city of London during the time of the Games have experienced a decrease of 11% relative to 2011. This analysis
was reached by Forward Data SL after collecting data from five of the main airports in London.
The vice president of distribution in Amadeus, Holger Taubmann, also stated that the assumption of Brits leaving England during the time of the Olympic Games has been proved wrong as more percentage of them will be staying behind to experience the Games.
According to Taubmann, the trend seen from the data collected of the flight journey will continue on the same pattern till the Olympic Games come to London for the third time in the history of the capital of England.
However, Taubmann also indicated that the case may be different for business travellers who might want to make their reservations when the London 2012 Olympic Games draw nearer.
Despite that fact, the number of tourists that London will be welcoming during the time of the Olympic Games will be significant. It will not only be England that will experience the surge of visitors in the coming months, but its neighbouring European countries
will also accommodate the visitors who will come to be a part of the international sporting event.
The findings of Forward Data SL also reveal that more Londoners are expected to take a vacation after the closing of the Games.
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