How can I make my travel website get traffic from pottential clients?

Question

My website is http://www.abaglobaltours.net and the name of the company is Aba Global Tours & Travel Ltd. The company is an indigenous company located in Uganda(East Africa) and owned by a list of directors.

The company offers tour services like; gorilla tracking, chimpanzee trekking, birding, sport fishing, cultural tours, game drives, forest walks, urban tours, family tours, family tours, bungee jump, white water rafting and canoing, In addition to the above services, we also offer car hire services, air ticketing, advise on travel destinations. We have very good tour guides who are good at making field tour a great experience.

We shall be very grateful if someone out there gives us the best advise that can uplift our website traffic. The website has been in existence for about 2 years but we have never got quality traffic apart from junk emails. We need advise especially from someone who has a similar website that has traffic from the potential clients at a low cost. God Bless u.

Answer 1

Getting traffic is a combination of a lot of things. The key to success is to create great content that visitors want to use, search engines will love and other websites will naturally link to. Of course, it's easier said than done.

You can use pay per click advertising in the search engines to reach audiences looking for your products. You can use Google Adwords http://www.google.com/adwords or Yahoo http://searchmarketing.yahoo.com

Here are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible:

1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.

2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Sc...

Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast...

CGI Resource Index http://cgi.resourceindex.com/Programs_an...

Hostscripts http://www.hotscripts.com/PHP/Scripts_an...

3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.

If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/201...

4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News.

http://www.prleap.com/sign_up.html

http://i-newswire.com/

http://www.24-7pressrelease.com/

http://www.pressbox.co.uk/cgi-bin/links/...

http://www.pr.com/press-releases

http://www.prfree.com/

http://www.clickpress.com/releases/index...

http://www.theopenpress.com/

http://www.przoom.com/

http://www.prweb.com

http://www.newswiretoday.com/

http://www.free-press-release.com/

5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.

Here is a comprehensive list of where to submit your articles http://answers.yahoo.com/question/;_ylt=...

6. Improve your conversion. Getting visitors is one thing; getting them to buy your products is a whole different story. Read the article " How To Sell More on the Web: 30 Tips To Increase Conversion Rates For An Ecommerce Site " http://www.powerhomebiz.com/092006/ecomm... for tips on how to improve your conversion rates.

7. Post a link to your site for free where it is allowed (always read the Terms of Use). Examples are:

Craigslist http://www.craigslist.com

Google Base http://base.google.com

Classifieds for Free http://www.classifiedsforfree.com/...

Text Link Exchange http://www.txtswap.com/

Recycler.com http://www.recycler.com/

Yahoo Classifieds http://classifieds.yahoo.com/

US Free Ads http://www.usfreeads.com/

Kijiji http://www.kijiji.com/

Local.com http://www.local.com/

Answer 2

-Go to travel sites and get contacts.

-send out ads in free ad sites(loads about)

-make use of travel forums

-word of mouth

-sned out fyers door to door

By the way I like the site, very unique and yes interesting.