How do I get people to come to my Open House?

Question

We are trying to have an Open House every weekend until our house sells. It is a VERY nice house for a reasonable price in the Dallas/Ft. Worth Metroplex (Lewisville).

We ran an ad in the paper (the cheapest one - $75 bucks!) and had 3 people show up. Then, we tried just the signs... and not one person came.

Is there ANY way to advertise my Open House on the weekends either cheaply or for free - and still have people come to look?? We need to sell soon!

Answer 1

Open houses are more about agents meeting buyers then selling houses.

VERY few homes sell by an open house.  The main issue is the type of people who frequent them, they tend to want to look at every home possible before deciding what to do.

After 2, maybe 3 open houses you already went through the population frequenting open houses in your area.

You might try having one in the evening, after people come home from work.   Weekends are hard for families, a weeknight might bring in fresh faces.

Also, YOUR AGENT, should be the one doing the open house.    People feel uncomfortable and like intruders when the owners are around.    A question regarding the house would feel like they were being noisy with the owner, but not with an agent who will not be offended by comments or questions, it is not their house under scutiny.

Answer 2

serious people aren't really going to open houses anymore, just people looking at design ideas.

Open houses are generally not to sell the house which is open, but for the real estate agent to get a list of potential buyers to represent in the future.

Don't you have an agent?

Answer 3

Offer free food! That's what they do here.

Answer 4

If you have a Real Estate agent, they should be advertizing it and also bringing people to look at it. The only other thing I can think of is to put signs up on the boards at nearby grocery stores.