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How do online businesses like www.printit4less.com get local businesses?

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How can some copmanies like www.printit4less.com be any better than your local MOM & POP businesses?

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l just got some advertising producta from vistaprint they are based overseas but shipping is soooooo cheap and they have free products to,l got 50 magnets, refill stamp with my details, business card and free logo download for $16.00 AUD inc postage
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Use Google base which will put your products and listings in Google Local and Google Maps. You can also target zip codes with Google Adwords. Don't pay for traffic you don't want.
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