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How do the TV Networks find out how many people watch their programs?

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How do the TV Networks find out how many people watch their programs?

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  1. Nielsen Media Research


  2. Nielson research by polls and interviews, done online, phone and door to door, people are questioned on their tv viewing for a given week

  3. As the above posters said

    http://www.nielsenmedia.com/nc/portal/si...
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