How do the winter and summer olympics compare in terms of television ratings in the USA?

Question

I've always been curious but can't find any specific numbers

Answer 1

I don't have any exact numbers either, but I know that the summer games typically have higher ratings. I think because there are more sports that people like to watch...gymnastics, swimming, basketball, soccer, boxing, beach volleyball. While in the winter you've got skating and skiing, and that's pretty much it.