How do you best get over call reluctance on the job?

Question

How do you best get over call reluctance on the job?

Answer 1

You do it over and over and over...

Answer 2

Well, lots of salespeople do it by drinking heavily.  

I'm being serious.  

It's not a winning strategy, but . . .

Answer 3

Bill, above, is correct.

If you went skydiving, the first time you might be scared.  But just remember that the parachute opens.  (If it does not, your family will collect cash.)

So, too, with cold calling.  You do it.  You get knocked down.  As Jack Dempsey said, 'You get up and fight one more round.  The man who fights one more round can never get licked."

Call. Call. Call.   Keep accurate records.  SODs, machines, people, people you want, appointments set, and appointments kept (yes, many jerks set the appointment with us, but never show up...does you state allow capital punishment?).

Sales is the last thing.  Note how many Spins Of the Dial (SODs) you must make in order to secure one sale.  

The law of large numbers will prevail.  You will get better and better.  The number of contacts will never change too much, but the conversion ratio will improve.  Dramatically.

Stick with it kid.  This is the most helpful field we can be in.  (OK, I'm a little biased.)

Answer 4

First thing you need to do is change your expectations. Don't try to sell every person you call, try to make a game out of it. The more no's you get the closer to a yes you are. When someone gives you the blow off or says not interested, quickly say thankyouverymuch and try to hang up before they do, it is really satisfying. If you get a headset you can start dialing the next call before the last call even understands you hung up on them! read the book Gorilla marketing by Bill Good. http://www.billgood.com/