Question:

How do you calculate Return on Investment (ROI) for a web page view?

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How do I calculate Return on Investment for the mention of our product on other peoples' websites?

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  1. In general, we compute ROI as net income over total equities.  So you work from here for your web page concept.


  2. I would say don't make this harder than it needs be: How much money you've earned from an average page view divided by how much money (in time building content, design, etc.)

    For example, if I spent $10 building a particular page - and have had 20000 page views that resulted in my making $500; I have made 500/20000 or .025 (2 and a half cents) per view. Then, take the .025/10 and you have an roi on each page view of .25% (or a quarter of a percent ROI per view).

    hope this helps

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