How do you get your ad in Google Adwords in the yellow top of the page?

Question

I currently have a AdWords account with Google and want to advertise my website. Is there a specific plan that I have to buy in order for my ads to show up in the yellow sponsored links at the top of the page (I'm pretty sure you've all seen them) or are the ads just randomly generated up there?

Thanks

Answer 1

Hi,

The position you're talking about is simply a position one ad. Sometimes they appear right there at the top, and sometimes they appear on the right of the page.

If you go to your adwords account you can actually tell adwords to ONLY show your ad when it appears in spot 1. This will however cost you extra whenever it appears. It will also get you a much, much better CTR.

I advertise a client of mine using adwords and only use position 1 placements, and get a consistent 6-8% ctr.

Answer 2

Hi,

I have a lot of experience marketing small companies online (I have 3 companies).  One of the best ways is to sign up at business directories and protals.  These are basically listings of businesses (simliar to the phone book).  The advantage is that these portals usually get a lot of traffic and they're ranked high on Google because of all the quality links they contain.

My favorite portal is called Directory Exclusive.  I signed up a few weeks ago because they're giving a away a free business card holder when a person enter's their company info.  I received it in the mail 3 days ago =)

I don't know if they still have that promotion, but you can try to get the free card holder here:

http://www.exclusive-directory-cards-hol...

Good Luck