How does one distinguish between raising awareness and fear mongering?

Question

How does one distinguish between raising awareness and fear mongering?

Answer 1

The focal point. Mentioning the offense and highlighting the perpetrator equates fear mongering while the opposite raises awareness.

Answer 2

We can't usually pre-suppose the effect beforehand, but we can state only verifiable facts, rather than opinions and innuendo.

And, if we speak the truth as best we know it, we tend not to spread fear.