Question:

How much does it cost to advertise on the back of a taxi in Sydney Australia?

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or on light boxes in locations like the Rocks,Darling Harbour or Circular Quay?

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  1. Best bet is to email the taxi companies and ask them - or see if they have that information on their websites


  2. The following factors will come into play:

    the size of the ad

    the length of time the ad runs

    the quality of the exposure (high-traffic area is more costly than one in an inconspicuous area)

    whether the ad is static,  or moving (like video)

    how many places you book with the company

    whether you supply graphics and artwork or if they design

    The taxi companies don't actually generate the service, they take a cut of profits from companies like www.taximedia.net to act as an agent and broker for them.  The minimal cost for one static ad for one month (usually the shortest contract) start around $350.

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