Question:

How to get data on Jaguar and Land Rover?

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Actually i'm working on my dissertation..Its about Post-Merger Integration.. I'm writing a chapter on Jaguar-Land Rover's History and context..I searched it on google but I'm just getting the History(about its cars and product launches) not about the company and how they carry on the day to day activities, the challenges they faced during different acquisitions and also Corporate Strategy.

Please help me, I'm worried its very important or else I'll lose marks..

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5 ANSWERS


  1. Try emailing them.  Some companies are happy to give out this sort of information (some not all mind).  MacDonalds does for example... not that that helps :P


  2. find it on discovery channel

  3. Both Land Rover and Jaguar were acquired by India's Tata Motors in 2008.  Finding out details of day-to-day activities will be difficult unless you are able to speak to people in each company directly.  You should try contacting each division HQ and ask for the corporate communications department and explain what you are looking for.  Good Luck

  4. Get in touch with HR Owing, London, Hanger lane, they will be able to supply you with the information you might need.

  5. These links should help. The Edmunds items are brief but factual. The other two go into much more detail about the corporate strategies involved in the brands' histories. Good luck.

    http://www.edmunds.com/jaguar/history.ht...

    http://www.edmunds.com/landrover/history...

    http://www.jaguar.com/nl/nl/jaguar_owner...

    http://www.lrfaq.org/FAQ.3.history.html

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