How to improve my Online Store?

Question

Hi I would like any feedback on my online store, what do you think I can do to make it better?

This is the address:

http://www.omega-spy.com

Answer 1

Hi Ismael,

I checked the pagerank of your store and is 0.

Either it's a new website or it isn't much spread over the net.

You should submit your website to some directories (choose good ones)

One thing that you can do is to build a blog with themes about the stuff that you sell.

Write on it with some frequence and link it to your website.

This way when users do a search, they may stumble on your blog and then to your website.

The layout of your store seems appropriate. I liked it.

Kind regards and good luck,

Joséhttp://theartinquirer.blogspot.com

Answer 2

Write articles about your website or ideas.

Submit your website for users to review, free!

Go to Famous Pages

http://famouspages.info

Answer 3

the text on the home page is scare tactics. Not a great marketing tool. Beef up the text to make it sound more desirable than frightening. Words like "extra security" and "home monitering" can be slanted in a more positive way. My initial impression is that "criminals and the boogeyman are out to get me, here, buy these sunglasses."

The photos and items descriptions are good.

Answer 4

1. Shrink your header so the products can be seen without scrolling down.

2. Add some color to the site.

3. Offer some specials

You have to catch a visitors attention within the first five seconds of viewing your site. Keep this in mind when looking at the design.

Once you figure that part out your next step is to gain your visitors trust. Online shoppers are always afraid they will never recieve thier product.

Who do you use to process your payments?

What type of security do they have?

State this on your home page.

Also join the bbb or some type of orginization that your shoppers can check your company profile on.

Answer 5

you site got no linking and no traffic I suggest you start link building and advertise your site in forums and sites like this for link building. Furthermore you may want to try and submit to http://www.night-directory.com/ it will also give you 5 deep links to your other even though it may cost a tiny bit. Good Luck.

Answer 6

The biggest problem I see is accessibility.

First, blue text on a black background is tough to read.

Second, products aren't sorted by categories.

Third, a lot of time buyers don't know what they want so you have to tell them. You also have to tell them why they want it.

Don't focus on product features. Focus on benefits to the buyer, i.e. peace of mind, family safety, etc.

Hook in with a couple of security affilaites to generate passive income.

Employ guerilla marketing for free advertising.

Submit your site maps to Google and Yahoo.

Blog security sites.

Check Google Diagnostics at Webmaster Central to see if you have any broken links. Also, don't link to sites with a lower page rank for long-term positive results.

Rework the home page. The home page should provide the visitor what s/he wants, not what you want, which is a sale. Put the needs of the buyer first and you'll boost sales.

Add a telephone number to the home page. Buyers will have questions about high-tech spy gear and they want answers before they buy.

Is your checkout secure? I didn't notice.

How many payment gateways do you offer? Can people pay by credit card?

Add title tags to individual pages describing products. Include the product number.

It's a nice start, but there's nothing on the home page to tempt me to drill down to see what you have to sell.

The home page has six seconds to capture visitor attention. You home page has product pix and I don't even know what this stuff does.

SEO and SEM are on-going processes, not one time efforts. There's lots you can do to start generating revenues. And lots of free marketing available. Try it. You'll like the results.

Good luck with the site.

Paul Lalley

[e-mail]