Question:

How to martket my daycare?

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I have a licensed family daycare and I would like to know how can I market myself to get more clients?

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  1. If you have some customers, make sure you are providing the Best Care possible for their children.  Nurturing, nutrition, learning environments, relationships, personalized attention, field trips, special parent days etc.  Once you are the best, at a reasonable price, you won't need to market,  you will have a waiting list.


  2. Put flyers on cars at little league games, PTA meetings, etc.

    Have a fun (not scary) haunted house at Halloween, give the kids little ziploc baggies with candies and your business card

    A big, colorful sign outside your daycare

    If you live in a small town you might get the local newspaper to run a little article on you

    Flyers at grocery stores, drug stores, pediatrician/dentist offices (if they allow it) and other places parents take their children

    Generally family care providers can offer things centers can't, like smaller groups, more 1:1 care, flexible hours. Advertise what makes you different.

    If you are licensed then you've probably dealt with the local Resource and Referral Office. I work for one and we let providers post flyers here too. That way when parents come in looking for providers they see your info posted.

  3. I know alot of people out here have hudge signs infront of the builing they use, be it their house or another...you could try making flyers and posting them places parents would go (babys-r-us ect...) and of course, the yellow pages :) Good Luck!!

  4. make sure u spell ALL the words right on your sign!

    thats the first thing....=P

    [u spelled market wrong in your question]

  5. I agree with OMG. You should be able to spell better than the children in your care.

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