I'm opening a restaurant in Jakarta South. Any suggestion?

Question

Hi I do really appreciate if you could suggest any kind of food type that potentially could be popular and sellable in Jakarta. I intend to open one around South Jakarta area. ^^

Answer 1

kabobs and rice

Answer 2

It depends on your target market. For me, I'd like to eat Mexican food. I find it kinda hard to have them unless I go to Amigos. Why don't you try a Mexican Fast Food?  

There are too many Indonesian restaurants and warungs. Also Western, Chinese, Japanese, and Indian place.You should open a specialty restaurant which still rare in Jakarta. Like those Mexican, French, sandwich bar, etc. But with a price range that's not too expensive. Or simply the food that you can cook best.

Good luck. Looking forward to try your new restaurant...

:]

Answer 3

Well, unlike other parts of South Jakarta, the area has a lot of foreigners and non-Chinese Indonesians, that is why you have a lot of cafes, western and indonesian food in S Jakarta, compared to say the North where it's mostly Chinese food there.

Having said that, there are tons and tons of restaurants of all kinds there already, so whatever it is that you're trying to open can be feasible as long as you really know how make the restaurant work.  Ie: cost control, menu, taste, service, marketing, pricing.

Jakarta residents more than anything likes their food good, so that's what you need to focus on.  If you're only going to focus on type of cuisine but you're not that great at it, then believe me, the competition will gobble you up.  

Dharmawangsa Sq has 2 sushi restaurants opening up opposite each other, and both are successful cause both are pretty good and they do lots of repeat business.  So stick to the business facts and your passion in terms of cuisine.  Goodluck