Question:

I got my license for my child care business for a month now. And had been trying to market my child care? So?

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Far I had place ads on craigslist, made a myspace for my childcare, posted flyers at libraries, made a large sign outside my house, made business cards, told a few friends and family, registered with the childcare refferal agency, got myself a catchy childcare name + the name is now legally mine--My house is set up and child-proof, I have all paperworks organized, Added summer discounts, and my rates are low--to start. I am near a elementary school and headstart. What am i still doing wrong??? A few people called and emailed me but that is it! I feel a bit discouraged...What else should i do??? I want to be creative but I dont want to overspend on my marketing?? I know to be patient but I spend alot on marketing and now i just want to start watching children. Please give me some ideas?? Also, dont know any FFC so its hard to not know what I am doing wrong or should do? Thanks in advance!!!!!

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  1. I don't know where you live but if your in a state that has development you can pay some kids a few buck to deliver a well made flyer ,put them under door,you flyer should be in color with lots of pictures,go near and far,you will have so many kids in your care before you know it you will be opening your center take it easy.I don't think my-space and things like that will help,The flyers under door of house and apartments are sure to work.Your flyer should have all the things you have to offer,hour,arts and crafts,its summer so you should have summer camp ETC look for free stuff for the kids,library story time,free movies,cheap bowling,skating rink,Get a sign for your vehicle with your logo,get a shirt made and wear it daily most when your out.Offer second week free on flyer,make sure you accept some state pay.Good luck what state do you live in any more question e-mail me at grenadas_finest_andrew@yahoo.com


  2. Make flyer, brochures, and business cards and mail them to different business in your area.  They will post them.

    Check to see if you have any health fairs and county fairs coming up.  Set up a booth and talk to the people yourself.

    Check the health department and the Department of Human Services.  They may put flyers up for you too.

  3. Ok so my first thought is are you charging too much?? My second thought is that parents want something already solid, most people who open day cares have friends children or their own that they are watching.

    My most significant thought is that you did not say you advertised in the newspaper.  This does not cost much honestly and you will get local people. Craigslist can be tough because it isn't localized to your town.

    My last and final thought. DON'T SOUND DESPERATE! Sound like you have a whole lot of people interested and you are excited about the new opportunity.  I am not telling you to lie, but highlight the positives when talking to parents. Have faith, it will work out.

    www.sweetpathtofreedom.com

  4. Don't spend too much money on advertising.  You have to do some foot work now.  A cheap website for advertising would be www.vistaprint.com They send free things all the time, once you register on the site.  I'm just starting my own daycare, I have a temporary license from the state of MI.  You need to go to your local Social Service office and ask can you post a flyer.  Contact me for some HELP, I'll have you turning people away you have so many.  mrserica01@yahoo.com  You can IM me or whatever, I want to help you , help yourself.  Be Blessed!

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