Question:

I need Information on Nintendo Wii's advertising campaign?

by  |  earlier

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I need to find out what time slots Nintendo used for their tv ads. and what magazines they used for their print ads if possible. Thanks a lot I'm really stuck

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2 ANSWERS


  1. See if you can get a hold of any back issues of Mediaweek or Adweek that discusses their media strategy.  Otherwise, find out what agency placed their ads and take a chance by calling them and talking to a media assistant who might give you the inside scoop.


  2. Run a search on Wii on Adage.com.

    Also, here's an interesting article:

    http://www.1up.com/do/newsStory?cld=3155...

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