I need ideas for unique marketing of our gift shop and restaurant?

Question

We have a small mom and pop restaurant with a gift shop ... I need to find a way to bring customers in. The last few months have been hard in our small town. Gas being so high and all people are choosing not to eat out. We had always been busy until Gas went up now we are looking into what can we do to help bring customers back. Any ideas? thanks

Answer 1

You can try what Gordon Ramsey did in one of his shows. Do a promotion, walk around town, pass out flyers, talk to people, let them know how delicious and mouth watering your food is, and how THEY deserve it what with all the economic and election shinanegans lately.

Good luck

Answer 2

Hello,

I like the idea of your first answerer. Create some buzz!

Also, create some attraction. For your gift shop, sell some items that are exclusive to your shop only. Such as some high end boutique items, handmade cards, unique(high quality) items that others in your area do not sell.

At your restaurant, serve a signature dish or dessert. You could even offer a chocolate lover's dessert menu or whatever.  Try  to offer some great desserts for under $3.00. A new shop opened in my town and they offer free coffee with all meals and also post specials every day! They are doing well. The more unique you are, the more they will want to come. Also, try to keep your prices reasonable, provide great service and food. Offer kids eat free night, (with a paying adult) or kids $.99cent meal. Yes, people are not eating out as much right now, so think of their needs! Lower prices, and incentives to keep your doors open.

I hope that some of these ideas help your mom and pops restaurant.

Good Luck!

Genesee from The-Chocolate-Spot

Answer 3

Maybe you should start targeting the International customers, who are coming to your town for a vacation.

You might wanna try promoting the your restaurant's website because it will save you a lot of money in the long run. You need to be good with Internet marketing, though.

All the best :)