IT Startup: Which name do you recommend me?

Question

I am working over small IT service-oriented start-up dealing with web design and creative advertising for the USA market. I want to ask you, which name of the company sounds you better?

1. iSense Web

2. Kara Media Group

3. ... some other suggestion... ?

Thanks.

Answer 1

Kara By Design. /

Answer 2

First, I would like to wish you the best of luck on your venture. It definetely sounds exciting. Since the market for web design and creative advertising is already saturated you'll need a value proposition as to why should a customer use you or the hundreds of thousands of other web/ad agencies? Your name needs to express that vision and work well in advertising. None of the names you wrought above express energy or conviction. You need a serious sounding, but action filled name that shows you are a modern and youthful company. A name such as PopSpark, or MediaNow are better names. You should also keep your messaging in mind for advertisements. Great advertisements rely on great messaging. You also want a high caliber professional sounding name, since very good agencies have a chance of being acquired, you need a business sounding but youthful name.