If I own a juice brand and I want to get it sold in Starbuck..?

Question

If I own a juice brand and I want to get it sold in Starbucks..What should I do first? How should I talk to Starbucks?

Answer 1

You'll need to contact the executive offices of Starbucks

Starbucks Corp.

2401 Utah Avenue South

Seattle, WA 98134

Phone: [phone]

Fax: [phone]

You need to ask for the person in charge of the Starbucks menu or the person who deals with outside vendors.

This is just a start, you will probably be redirected to half a dozen people, leave 40 messages until someone might call you back.  You'll have to sell your product over the phone and hope that the person you're talking to is interested.  Then you might need to make a face to face presentation of yourself, your company and your product.  Your product will then probably be tested and rated to see if it fits within the Starbucks model.  

Here is an interesting question.. Starbucks has about 8500 stores, if they say YES, will you be able to deliver hmmm..   204,000 units or 2 dozen per store?  Be careful what you wish for.

Of course before Starbucks makes a corporate wide commitment to your product they might want to have it in a few test markets first.

Best of luck.

Answer 2

Go to starbucks.com

It has a link, it says Got a Great Idea?

You need to have an account but it's the only way I know that you can contact them