London 2012 Logo thoughts?

Question

London 2012 Logo thoughts?

Answer 1

It embodies the spirit of London 2012 by using the word "London" inside the number "2012".

It may be uninspiring, but surely the primary aim of a logo is to make sure people know what it represents, and it does that.

Answer 2

Well look at beijing. Nice and simple. A stick figure running with "Beijing 2008" written underneith and underneith that the olympic rings.

I really dont understand ours compared to theirs. At least it was better than the goatsie one that was submitted to the BBC

Answer 3

At first (and second) glance I thought,

ZO

R

what's that??

And the whole thing about it having to warn folks it flashes and might trigger epileptic fits, how pathetically Health & Safety obsessed is this country going to get?!

I predict a radically different version will come out soon. One that doesn't need a health advisory warning...

Answer 4

It's Shite As ****,

But Aspose Its Shite Made For a Shitehole.

Answer 5

its ok but could have been better

Answer 6

it's OK, I can live with it ... suppose it could have been better but I can't think what that would look like ... in a couple of years time we'll all be so used to it we won't think about it any more anyway

Answer 7

First thought was "That's it?"

Second thought was "It cost HOW much?"

Third thought was "I can do better than that."

Fourth was "Oh, look at the news websites: a lot of people already have."

I thought the one based on the London Underground Map graphics had potential: little says London better than the Tube Map, and it was clear.

Answer 8

Don't care

The London Games will be just another burden on all of us.