Maybelline's Advertisement?

Question

Discuss why Maybelline New York might decide to remove all it advertising from MTV and instead place more advertising in Seventeen Magazine.

Answer 1

maybe becoz Maybe-line 's target audience reads the seventeen magazine more, so it follows the trends quite naturally, and when you air it on MTV, the brand of maybelline sounds sluttish, (maybe)..but then again, Maybelline is a classy trendy brand, so that's possibly why it wants all its ads to be placed in seventeen! so great, expect more offers int he mag then!