Online Baby Boutique Owners: how many sales in first year of business?

Question

I've been in business a little over 1 year. I get on the average about 4 sales a week, is it reasonable for me to assume that I am "making it"?

Answer 1

Is the volume of your sales enough to cover overhead and put some $ in your pocket? If not, you really have to determine if the product is viable or do you need to work on advertising