NHL promotions needed?

Question

OK, so you ar a GM or PR person for your favorite team. Make something original and effective to get people into the seats.

I have a friend that does this for the NHL, and I laugh at the c**p he comes up with.

Best answer gets full points!

Answer 1

This is probably really simple, but i'm thinking something as basic as a bobblehead.

Hockey is a great family game to attend and there are collectors of such memorabilia from both adults and children when it comes to these collectibles.  Throw in the fact that you make only a certain amount of them will bring out even the most stubborn of fans who don't wish to pay for games.  The bobbleheads can be made to reflect the fan favorites of your team and can be used to relive a significant moment in a player's career, such as JR's 500th goal.  What kid or even adult wouldn't want to bring home a figure of their hometeam players?  Lastly, based on how successful the bobbleheads have done in baseball and basketball, it sure seems like a pretty solid promotion for the NHL.

Answer 2

so is that an actual Penguin bird that is stuffed? (what would PETA think)

or is it the likeness of a Penguin player that is stuffed?

j/k. it just read funny.

"Go Pens", thanks for seeing the humor and responding. that was my only intention too.

Answer 3

Give each fan Duck callers so the fans can do the chant "DUCKS SUCK" easier and more often.

Answer 4

well since this is pretend, how bout some promotions people could use for life today in the US?

-Show your ticket stub at the local gas station for $50 worth of gas free!!!

-Show your ticket stub to your mortgage lender and qualify to receive one more month in your home before they foreclose on it!!!!

-Show your ticket stub to congress and pick any ten soldiers to bring home from Iraq!!!

-Show your ticket stub to mother nature and qualify for one summer free of flooding, wild fires, drought, hurricanes and tornadoes affecting you or your home!!!

-Show your ticket stub to the boys at the NYSE and pick your stock of choice that won't drop 20% in value for one whole week!!!!  

oh i could go on but now i'm depressed.  however, i'd be willing to bet those tickets would sell like hotcakes.

Answer 5

Living in amusement park heaven, I always thought this would be a great idea...  

Partner up with another local professional sport and sell "package" season tickets.  Example:  Get 24 tickets to see the Clubs, Bears, and Blackhawks for one price..like 2 Bears tickets, 10 Cubs tickets, and 10 Blackhawks tickets.

Answer 6

Hey!! How about the Sens drag in some crappy actor to play a gladiator and give some long drawn out speech to "rev" up the fans and players??

  Not my idea..but do ya think it would work??

PS...just like the Thunder sticks..if that was his idea...I'd get in on the punch to the face also.

Answer 7

Spaceboy I'll think aboot your question but first-Did your friend come up with the idea for the "Thunderstix"?If so,I think a nice uppercut to the jaw would be nice for me.Don't knock him out just make it rattle his cage for a bit and he will realize what happens in your head after sitting around thousands of "Thunderstix" being pounded for 3 hours..

Answer 8

My original team: New York Rangers

FDNY Night: 1/2 and 1/2 of the ticket and concession proceeds go to the firefighters foundation in NY City. Have the people work the concessions and honor members before the game.

My newly adopted team: Tampa Bay Lightning

Hockey's Here to Stay Night

A game against an original six team have a TBL tee-shirt giveaway at the gate, fill the place up with Lightning fans and show everyone that the South can support a supposedly Northern sport. Have specials on tickets that night as well (family packs, and the like).

Answer 9

Leafs: make sure to let the fans know what direction the team is going. And subltly blast Richard Peddie and Ontario teachers for being idiots.

Answer 10

1. autographed puck if you donate blood!

2.meet and greet at some local supermarket

3.take the player to school, the  rays take jonny to school

4.free mini stick of someone good

5.mini replica stanley cup trophy-given during playoffs

6.free player jersey backpack for school starting

7.thunderstix are a good idea

8.autograph session after the game

9.make the sea of_____(like sea of red for the red wings)

10.kids camp to all kids in attendance

Answer 11

This isn't going to be PC, but s***w being politically correct about c**p.

You know what the NHL needs, specifically Detroit?  A popular and successful black player.  Think about it!  Detroit has one of the highest black populations in the United States.  A good African-American player could help expand the NHL market into the black youth of America.

Answer 12

For the Penguins - Free Penguin day....it can draw kids to come at least haha....

Give away free stuffed official NHL Penguins(I have one, 25 bucks) to everyone and have a Penguin show on the ice! ( I remember reading about that happening a while back, in the franchise's early days. They had a penguin go out on the ice and do tricks between periods to draw audiences to watch hockey in Pittsburgh!) But it would be a team of penguins or something....I hope that's not copyright infringement or too lame.....haha.

Or have 'Meet and Greet with Sidney Crosby Day'

If for some reason everyone sold their season tickets and suddenly stopped liking hockey in Pittsburgh, that'd draw 'em all back I'm sure.....

--

"you" - Heh.......I can't find the - stuffed animal, made of polyester fibers and plastic pellets - penguin anywhere online! I got it at the Mellon Arena gift shop, I guess they're too cool for the internet, or maybe too pricy for mortal eyes...

Maybe the scheme should be to give these away then..

http://i38.tinypic.com/25tcokk.jpg

Even though they're a bit creepy haha.......

Answer 13

Hard Liquor and Handgun Night.

-Boo Birds

Answer 14

Great Question Space I'll have to tap into my advertising side of the brain and get back atcha.

Ok...got it...here we go!!!

"Take the Rails to the Rock" The NJ Devils and NJ transit have come together to put tailgating back on the map...or the train that is. 5 Newly constructed "Coors Light" Silver bullet trams will be coasting from all parts of NJ to the arena. Each train has 4 cars One for Minors, Food, Smoking/hookah car, and the Double sized bar car with drink specials all day and night. With the price of gas why not sit down and settle in for the ride...Ride the "Rockies" to the Rock.

EDIT: Ozzie Osbourne's Crazy Train Playing in the back round!!

Answer 15

Hurricanes Fan...

10 cent beer night.

http://en.wikipedia.org/wiki/Nickel_Beer...

Meet the refs night... Just open up the ref's locker rooms to fans after the game. The NHL would have a fit.

How about, first 20 fans to arrive get a brand new set of used Capitals equipment? Or first however many it would take to get rid of each piece independently or in pairs- skates, socks, jock, shinpads...

Edit: if that guy came up with thundersticks, ca you give him a hockey stick to the face for me? Or even better, a baseball bat to the face?

Answer 16

I would let people hang puppets of their least favourite player to a broken hockey stick. Make a contest out of it, the top 10 entries get a free burger, a pop + if over 18 - 21 depending on their location, a beer. (If under or if they don't drink they get a team puck at the team store) It might also help keep the puckbunnies out because they would have to know who's playing that night right?