Relate the consumer behaviour with the purchase decision?

Question

Relate the consumer behaviour with the purchase decision?

Answer 1

consumer behavior are the behavior of a consumer, their attitudes, characters and are the one that helps a company to create a product.

it is the act towards a certain decision or product

purchase decision on the other hand are the decisions before buying, during the buying process and the after buying process

advertising affects purchase decision.

Answer 2

what, where and why a consumer purchases involves many factors related to that individual consumers wants, needs and priorities.

if price is a major concern, they will shop at lower priced palces or buy a product only when it is reduced, or choose lower priced products.

if convenience is a factor they will pay more at a convenience store for example

some people will pay more for perceived higher quality

if they are status conscious they will pay high prices for prestigious brand names.

there are numerous others depending on the product-some products have higher loyalty rates where these factors are less impactful