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Role of Television Channels in Pakistan for the Betterment of Domestic Cricket – Part Three

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Role of Television Channels in Pakistan for the Betterment of Domestic Cricket – Part Three
Continued from the previous part …
During this period when there is no international cricket played in Pakistan, Pakistan Cricket Board (PCB) and Geo Super, being the only sports channel in the country, should work hard on promoting the domestic cricket in Pakistan. It will not only provide
good entertainment for the people, but will also help PCB to develop a stronger national team, which can bring more laurels for the country.
The people of http://www.senore.com/Cricket/Pakistan-c755 have immense interest in the game of cricket and the sport has become one of the very few reasons, which can bring smile on their faces. Pakistan’s poor performances in recent past in some of the other sports like Hockey and Squash
have decreased the level of interest of the general masses in these games but they still follow cricket and almost the whole nations is glued to their television sets, whenever Pakistan cricket team is in action. In the present political scenario of the country,
when there is talk of ethnicity and sectarianism in Baluchistan, Sind, http://www.senore.com/Cricket/Punjab-c833 and Khyber Pakhtunkhwa, cricket is surely one thing which can unite the whole nation under one flag.
In order to make sure that people do not lose interest in cricket like other sports, the officials and media must play a potent role and for that, the domestic cricket has to be strengthened. Pakistan Cricket Board (PCB) and the media has to make sure that
it gives appropriate importance to the national cricket like majority of the leading cricket countries.
Before the arrival of Geo Super, the general masses in the country were not aware about the players at the domestic level. Whenever a new player was selected for the Pakistan team, the cricket fans had nothing to say about his selection and the people used
to make their opinion only when they could witness the player’s performance while playing international cricket, as the domestic cricket was not regularly televised in the country. However, this is not the case anymore as the public is getting awareness about
the upcoming players of the country through Geo Super. By this way, the cricket fans can also pressurize the selectors to pick the national team on merit.
Hence, we can effectively say that being the only channel devoted to sports coverage, especially covering cricket extensively at the domestic and international level, Geo Super has contributed in popularizing domestic cricket among general masses in Pakistan.
However, Geo Super can make a lot of improvement in the coverage of the domestic cricket. At the present moment, the sports channel is only covering the T20 tournaments in the national cricket or the finals of the other tournaments. Geo Super can play a
bigger role in this regards if they televise more domestic matches, which will mean that more and more sponsorship will come at the national level and as a result, the players at the grass-root level will be paid better, which is surely going to help them
to improve their skills.
The standard of domestic cricket will improve if Geo Super televises more domestic matches and give more news about the sport at the national level, rather than just focusing on the international cricket.
The only sports channel of Pakistan should also conduct more interviews of the young and upcoming players at the domestic level.
Geo Super has made a significant effort for the betterment of domestic cricket of Pakistan and it has helped to popularize the sport at the domestic level. However, the channel has the potential to make a bigger change by enhancing the quality and quantity
of the broadcast of the domestic cricket.  The whole situation calls for other television channels in the country to also take the onus and make contribution for the betterment of Pakistani cricket at the international level as well as domestic cricket.

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