Small cosmetic business advertising - best options?

Question

I only sell through the website so I am weary of print advertising. My niche is 15-30 year old women.

I have tried:

Google Adsense - decent for the money, but the money goes fast, and I don't like some of Google's shady tactics.

Ebay - Works kinda, doesn't get that many hits but it has increased brand recognition drastically.

Youtube - Works very well, tons of sales, but my camera broke, lol.

Huge Sales - Works but I lose profit drastically

Any other online advertising ideas? I need something fresh and original. I have too much competition to do SEO - it feels like a waste of money. So are there other options, or should I revisit some of the above? I don't really know how to advertise on craigslist, so any info on that would help

+ Is print really worth it for my niche? It's super expensive and I don't see young girls reading much anymore.

Answer 1

i am betting $1,000, you do not have

a written biz plan.

YOU seem adament about ON LINE

and about cosmetic yet you seem to be

hitting lots of barriers.

I bet there are lots of restaurants and

clothing stores in your town you have

not been too BECAUSE THEY ARE

DISTANT FROM YOU AND

HAVE NOTHING SPECIAL that you

can't get local.........yet you will

drive or fly over 1,000 miles

once a year to visit special places;

the key here is SPECIAL.

why is your on line cosmetic  biz special?

IF IT IS NOT you have nothing to draw

customers in great numbers!

[called the Wow FACTOR]

Answer 2

You might want to consider printing inexpensive 4x6 flyers and having them inserted into magazines or newspapers. You can print these at ReducePrinting.com

You can also hire (usually young kids) to distribute these flyers door to door, at malls, on cars, and stores, etc. Just be sure to keep advertising, and never give up. There are low cost printing options, but also anything you do online is excellent (you can also sell products on ebay.com and craigslist.org)