The Omega Dubai Desert Classic and Omega Dubai Ladies Masters plans to kick off Benz style
Golf tourism in Dubai has faced a massive thrust due to the agreement between Mercedes-Benz and ‘golf in Dubai’.
According to latest reports, Omega Dubai Desert Classic along with the Omega Dubai Ladies Masters is scheduled to experience the backing of Mercedes-Benz as the current representative car sponsor.
The company decided to sponsor the events with the aim to make golf one of the leading sports in the World. The conformity will be a rotation of 4 years with the ‘golf in Dubai’ aptly working towards enhancing golf and its importance.
The ‘golf in Dubai’ is known to be the advertisers as well as the organizers of the event that will be working closely with Mercedes-Benz on the marketing front.
As far as the role of Mercedes-Benz is concerned at the event, it’s all chauffer driven. The company would be treating the course with its sky-scraping presence and will chauffer all the golfers to and from the scheduled battle field with its lustrous and
glossy models.
Mercedes-Benz is a well known brand in the automotive world and is one of the oldest brands to be ruling the industry. The company had been the official collaborator for the Masters held in Augusta and has agreed to back up the Ryder Cup due in the year
after next. The company would also be supporting the PGA Championship in the same year and is also the Automobile partner of the PGA of America.
The competition will be taking place at the Emirates Golf Club where these cars would make their appearance.
From the line-up, the Tiger and Wie fans are in for a treat as Tiger Woods as well as Michelle Wie will be playing at the GC. Woods is currently world number two in world rankings while Wie is a well known American favourite.
With the current agreement of a Woods-Benz-Wie feat, the Omega Dubai Desert Classic along with the Omega Dubai Ladies Masters has become a rather sophisticated delicacy.
The Ladies Masters is scheduled from the 6th of December from the 11th of this month and is considered as the season ending event on the Ladies European Tour.
As for the Omega Dubai Desert Classic, it will be commencing from the 7th of February till the 13th of the same month and will probably bow down for Woods to achieve his 3rd win at his 6th visit. If Woods reigns
successful in attaining the win at the event that is known as the longest stretched Tour from the European side, then the golfer would be seen achieving a record-equaling win.
“We are elated to be a part of this newly formed partnership”, said Mohamed Juma Buamaim, who is the vice-chairman and CEO of ‘golf in Dubai’.
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