When Jaguar Racing was sold to Dietrich Mateschitz’s drinks company in 2004, who would have thought the product with the company slogan “gives you wings” would be leading both the Formula One drivers’ and constructors’ championships?
That is exactly what Red Bull are doing this season in Formula One, and as the pacesetters they are leaving the established teams of Ferrari, the most successful team in Formula One, and McLaren behind them.
To read full article go to http://blogs.bettor.com/The-secrets-behind-the-Red-Bull-story-a11256
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