Um, cosmetics at ulta?!

Question

i've been told they sell makeup forever and benefit cosmetics. i went there today and neither were sold there! i know sephora of course sells them but that's so far from where i live. does ulta only sell makeup forever and benefit at certain locations?

Answer 1

Yes, I've noticed that too.  Some of the ULTA stores have a Benefit Brow Bar and a Benefit counter, while others do not.  If there's another ULTA store in your area, you can check and see if they sell Benefit.  Macy's also sells Benefit, so you might luck out there.