Using google adwords?

Question

Must i have money inside it or do they minus the amount of clicks when someone purchase something in my web automatically?

More details would be a great help...thank you!

Answer 1

There is A LOT to know about adwords, and if you don't do it correctly, you can lost a lot of money.  You need to do lots of research about the keywords, etc.  There is a book called beating adwords which is the essential foundation builder.  It not only includes a step-by-step outline for newbie marketers, it covers the most elaborate techniques and strategies that marketers can use to essentially “beat Adwords”.  Also included are website templates, free advertising techniques, and a wealth of information on many other related topics.