Wat's the term used in anthropology for a culture's dominance over another?i.e. the French is perceived better

Question

I know there's a term that is used in anthropology studies to describe one culture's dominance over another. I forget what it's called. For example, people perceive the French as sophistated with their fashion sense...does anyone know what this term is?

Answer 1

I believe that is a racial term Yuri has given you, What about, National Pride.

Answer 2

Ethnocentrism  -  tendency to look at the world primarily from the perspective of one's own culture.