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I'm looking for ideas for a public service announcement commercial that demonstrates what you should do when you drop a tire off the paved surface on to the shoulder. Often times when this happens people jerk the wheel to get back on the road, pressure builds up between the tire and the vertical edge of the pavement until the car finally hops back on the pavement across the road and into the ditch on the other side. How can this be demonstrated in a 60 second commercial?
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