What are possible objectives and target setting for a game stall at a charity event?

Question

This is for a report. And also what should I include in my executive summary?

Answer 1

Objectives;

1.   Crowed Puller,

2.   Low Cost,

3.   Promoting the Cause, too.

Target,

1.   Generating Higher Income,

2.   Gaining Popularity,

3.   Creating Awareness.

With all the Best.

Answer 2

Executive Summary:  this includes what you would talk about.  So if this is a marketing plan project then you'd need to cover the key points of the plan and how, who, what, when, where (if appropriate) and why.  Include a business review (background of company, management team, business environment); environmental scan (including strengths, weaknesses, opportunities and threats); market, including market segmentation, target market, competition, etc.; marketing mix; objectives and highlights of your action plan.

Target setting:  

Budget # of dollars taken in

Budget Cost to run the stall

Budget profit

Budget # of people who play game

Objectives:  

contribute xx dollars to the charity

run the game stall efficiently

game players enjoy the game

game stall is the highest attendance stall

good luck