What are the basic pieces of a media kit?

Question

I'm a recent graduate looking to get into marketing communication but I don't have my academic example of a media kit. I can only remember a few pieces that I made like a public release, a brochure, and a newsletter but I know there are more.

Answer 1

Think of the largest most successful brands that you know of, such as Coca-Cola, etc. and then do a search for the brand name with the term media kit or media resources and you will find the examples that will answer your question.