What are the challenges that confront the consumer in his daily life?

Question

how should the consumer face these challenges?

Answer 1

For some of us it's little more than deciding - without undue cogitation and its understandable inconvenience to others in line - whether we prefer 'paper or plastic'...

Me?  I usually say, "Yes.  No leather or burlap."

Answer 2

price and convenience vs morals

Do you buy from walmart because they are cheaper even though walmart pushes small businesses out of business and buys from palaces who use less than safe work conditions

or do you pay higher prices at the local store and support the community and small business?