What are the common marketing problems of coffee shops?

Question

What are the common marketing problems of coffee shops?

Answer 1

I think marketing for a coffee shop depends on where you are, and who you have to compete with. I hardly ever see commercials for them, only bill boards. I think the fact that there are so many to choose from, all the marketing is word of mouth, and how good your coffee is compared to the corporate stores. The problem coffee shops are running into now is the fact that some coffee cost as much as a gallon of gas. So people are less likely to consume these drinks every day. So there would have to be some kind of special marketing to show that your coffee is affordable even in these times. I cant think of much else great question!

Answer 2

I know the coffee is good and all the different kinds  but they can really charge to much. The idea of being able to read while you drink coffee is good too  but what if you spill your coffee all over a nice book??  I guess you buy it then.  Good question for sure.