What are the positive and negatives sides of advertising?

Question

What are the positive and negatives sides of advertising?

Answer 1

well.....start with studying the difference between advertising history and propaganda history.By contrast,advertising exists within a framework of choice and alternative views.....many see advertising as propaganda,but theres a difference. Propaganda exists to influence people in a systematic way by reducing the amount of discussion available and encouraging people to act on impulse....i.e.in n**i Germany the govt's prop.machine ws used to eliminate alternate interpretations and flooded the germans with endless examples of the value of socialism..as a result,the national socialist view became the only possible interpretation or reality and led people to act accordingly.....comes down to "real needs" and "created needs".....advertising can play a positive role,BUT it needs to be carefully monitored and judged by standards of truth,honesty,and moral integrity......at least thats my take on the subject....good luck

Answer 2

For the consumer:

Positive:  reduces the cost of media that we use

Negative: it clutters our mental environment

For the advertiser:

Positive: it sends messages to the population in way that you control.

Negative: it costs money