What does a Wedding Planner get as a present to give Bride for Reception since she keeps referring her?

Question

My first bride to book at my new hotel (hasn't even opened!) keeps talking me up to all her friends. Now I've got two more potential bookings from her. She's an absolute sweetheart and I just want to give her or guests something special on her wedding day or during the reception dinner. Any suggestions? Keep in mind this is coming soley out of my pocket, not the hotel's.

Thanks for any advice!

Answer 1

If you can wait until the bookings actually come through, that might be better- but I would say to do something for the couple, not all of the guests because whatever your budget to get something for all would be fairly small and maybe not appreciated by people who were not expecting anything in the first place. I would suggest getting in touch with the hotel they are staying at for their first night- better even if it's the same hotel where the wedding is and see how you can either upgrade their room (pay the difference) or have something nice brought to the room- a floral arrangment, a nice champagne, a nice amenties basket, something like this and have them make sure the couple knows it's Complements of (you). I think this is a classy touch and a nice gesture for a good client.

Answer 2

Ever thought about just giving a referral fee instead?  That will keep the referrals rolling in.  If you decide to give her a gift, keep it simple.  Something from their registry, or a special something to remember their day (photo album, engraved picture frame, or similar).  You could just go the extra mile by decorating their suite for the night.  Champagne, strawberries and plenty of roses type thing.

You may also talk to the hotel about giving them a free room for the wedding night, or at least comping their room service breakfast.

Just make sure you add a hand written note to show this was a special service since they have been so kind as to recommend you to their friends.